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HubSpot alternative

Looking for a HubSpot alternative?

HubSpot is marketing-led crm with deep automation hubs. Easyly is the all-in-one CRM most small service businesses end up wanting after trying it: same pipeline, plus a native AI voice agent, payments, SMS, and e-sign in a single login — priced through industry-specific bundles tuned to how moving, real estate, professional services, and other verticals actually sell.

Where HubSpot wins

  • Best-in-class inbound marketing automation
  • Deep integration ecosystem (1,500+ apps)
  • Mature reporting and dashboards
  • Strong free tier for very early-stage teams

Where HubSpot struggles

  • Real cost lives on Professional ($100/user) — Starter feels neutered fast
  • No native AI voice agent (third-party only)
  • Add-on pricing for SMS, payments, advanced AI
  • Implementation can take weeks; team learning curve is real

Where Easyly wins

  • Native AI voice agent included on every plan
  • Built-in payments, e-sign, and SMS — no separate vendor needed
  • Industry-specific bundles tuned to how each vertical actually sells
  • Set up in under a day; no implementation services required

Easyly vs HubSpot: at a glance

Pricing reflects publicly listed plans as of 2026. Always check vendor sites for the latest.

FeatureEasylyHubSpot
Pricing modelIndustry bundles — talk to salesPer-user, tiered ($20 Starter → $100+ Pro)
Real entry price (usable plan)Custom by industry$100 (Professional)
Native AI voice agentYesNo
Native SMS bulk sendYesAdd-on
Native paymentsYesHubSpot Payments (US only, add-on)
Native e-signatureYesAdd-on
Free tier14-day trialYes (very limited)
Ease of setupDay 1Weeks (with vendor help)
Pricing transparencyHigh (flat published)High (but add-ons stack)
Marketing automation depthMidHigh

Should you pick Easyly instead of HubSpot?

If you're a small service business that needs phone coverage, payments, and messaging in one tool — and you don't want to graduate to HubSpot's $100/user/month Professional plan within 90 days — Easyly's all-in-one industry bundles fit better. HubSpot wins if you're marketing-led and have a marketing ops person.

Best for

HubSpot Marketing-led teams with budget for the upgrade tiers

Easyly Small service businesses that want CRM + AI agent + payments + messaging in one login

FAQ: switching from HubSpot

Is Easyly cheaper than HubSpot?
Easyly is typically cheaper than HubSpot's Professional plan ($100/user/month) — the tier most small businesses end up on once they need automation and AI. Easyly prices through industry-specific bundles instead of per-user tiers, so the right comparison is total monthly cost for your team. Talk to sales for a tailored quote.
Can Easyly replace HubSpot for a small business?
For sales-led small businesses (under 50 seats), yes. Easyly covers CRM, sales automation, AI voice agent, payments, and messaging in one tool. For marketing-led teams with content, SEO, and large email programs at the center, HubSpot's marketing hub is harder to replace.
Does Easyly integrate with HubSpot?
Yes — there's an open API and Zapier connection, so you can sync contacts and deals between systems if you're running both during a transition.
How long does it take to migrate from HubSpot to Easyly?
Most small business migrations take 1–2 days. Contacts and companies import via CSV; pipelines and stages get rebuilt in the new structure. Allow a week if you have heavy automation in HubSpot to recreate.

Try Easyly free for 14 days

See if Easyly fits your team. No credit card required. Full access to AI voice agent and automations.